About Our Team

Michelle Stinson Ross

Marketing Operations Director

Michelle is Apogee’s internal marketing strategist. She is responsible for growing our website, blog, social marketing, industry thought leadership and advertising footprints. She is also a key consultant to the internal team and the clients.

Michelle has written about digital marketing for Search Engine Journal, Search Engine Watch, and Forbes. She is national industry conference speaker for SMX, Pubcon, Digital Summit. You can learn more about Michelle by reading her full bio, following her on twitter, and watching her speak at an upcoming conference or event.

Michelle is passionate about writing and storytelling and is working on a novel. She also loves social dancing – salsa, tango, cha-cha, and swing.

Chris Glazer

Sr. Director of Operations

Chris is our Director of Client Operations. He helps clients grow. His responsibilities include sales, managing and growing high-priority clients, and acting as an operational leader for the company. He strives to look at the whole picture of a business and use marketing to help companies achieve their goals.

Chris has an MBA in Digital Management and has been in the Digital Marketing industry since 2015.

He is a die-hard Red Sox fan and enjoys spending time with his wife, dog Willow, and two cats.

Alexander Rodriguez

Director of SEO

Alex is our Director of SEO, he’s new to the Austin area recently transplanting from Miami, Fl.  He brings a specialized  focus on SEO, CRO, UX/UI, graphic design and brand alignment. He has experience working with various types of business ranging from e-commerce, insurance, plastic surgery, travel, hospitality and fintechs, he brings several digital marketing disciplines and thought leadership skills to the team.

He’s also been involved in creating everything from content marketing strategies that tie in SEO, PPC, Social Media and website build-outs incorporating conversion optimization tactics that produce results.

Alex loves to cook and wanted to be a chef when he was younger, instead he opted for cookbooks and YouTube over traditional culinary school to master his skills. Aside from that he loves to travel and he’s also a photographer with a passion for videography and writing.

Patrick Dunn

Director of Digital Paid Media 

Patrick leads Apogee’s Paid Search department. His team is responsible for the strategy, implementation, and growth of all Paid Marketing efforts. He has experience working both in-house and at agencies in both Houston and Austin. He has successfully managed campaigns across multiple industries including several multi-million dollar a month campaigns.

Patrick enjoys making music when he’s not busy lowering our client’s CPAs.

Brad Abanilla

Senior Digital Media Manager

Brad started his career at Apogee Results as an intern. He is currently responsible for strategy development and implementation for our paid search clients, and consistently provides substantial revenue growth YoY for several clients.

Brad has been playing musical instruments from a very young age. Anything from the piano, marimba, and a plethora of percussion instruments. However, his true passion lies in competitive gaming.

Lena Schulz

Social Media and Content Associate

Lena is new to the digital marketing industry, having recently graduated from Loyola University Maryland with a degree in International Studies and Marketing. She is currently a Social Media and Paid Search Intern, focusing on providing clients with community social media management and content writing. Lena loves to cook and discover new foods, spend free time at any beach, river, or lake, and dabble in photography.

Erika Tapie

SEO Specialist

Erika is part of Apogee’s SEO team. She recently graduated from Sam Houston State University with a degree in Mass Communication and began working for Apogee Results in late 2018. New to the industry, Erika is a current SEO Associate that helps clients by providing effective SEO services and content writing.

Erika played soccer for 16 years, enjoys trying new food, going on hikes, dad jokes, attending music concerts, and playing with her pups.

Bailey Shelden

Content Marketing Associate

Bailey is a current SEO Intern at Apogee and mainly focuses on writing content for outreach projects. She graduated with a degree in Writing and Rhetoric from the University of Utah.

Bailey was a pre-professional ballet dancer and is an avid video gamer. She custom built her own computer for gaming.

James DiFalco

SEO Associate

James’ responsibilities at Apogee include content writing, link building, and on-page content recommendations. In 2015, he graduated from Drexel University in Philadelphia, PA. James is originally from the NYC area and moved to Austin from New York in February of 2019. Prior to the move, he worked in Manhattan for 2 years at a very large public relations firm.

When he is not working, James enjoys watching sports and listening to music. 

Chad Torres

Senior Account Manager

Chad has been one of Apogee’s Account Managers since 2006. He manages customized marketing strategies for key accounts, maintains a thorough understanding of clients’ end-use markets, their important customers, and their main competitors. He also helps grow client partnerships and cultivates and strengthens relationships with client decision makers and influencers.

Chad loves to spend his free time with his family and is an avid hunter and shooter.

Chase Burns

Account Manager

Chase is part of our Account Management team with previous experience in SEO, PPC, data reporting, email marketing, and project management. Chase finds his motivation in discovering how brands can implement broad marketing strategies while making real, human connections. 

Chase (proudly) holds a degree from Texas A&M University where he majored in Communication and minored in Business. 

Outside of Apogee, Chase enjoys the Houston Rockets, ancient history, fine beer, abstract art, reflecting on the nature of human consciousness, and being the dog father of a yellow Labrador named Millie.