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Apogee Search Executives Share Expert Marketing Knowledge at Online Marketing Summit, MarketingProfs Business-to-Business Forum, and Internet Retailer in Summer 2009
2009.05.18
Today, leading search marketing company, Apogee Search, announced its summer 2009 speaking calendar. From San Francisco to Boston, Apogee Search executives plan to present at leading industry conferences, delivering actionable, thought-provoking presentations, workshops and labs on a variety of topics pertinent to the challenges and opportunities facing today’s search marketer.
Online Marketing Summit, May-July, 2009:
Kicking off the summer speaking circuit, Apogee Search CEO Bill Leake will speak at six Online Marketing Summit stops along the 2009 tour. First on May 18, Leake will educate attendees in Dallas, TX on “How to Integrate Website Effectiveness, Search and Email for Double Digit ROI Improvements.” This session will discuss strategies to improve conversion rates and maximize ROI by utilizing an integrated method of search marketing, email marketing, as well as landing page and website optimization. If you are unable to attend the Dallas, TX session, he will present the same topic in Houston, TX on May 20; Austin, TX on May 21; Denver, CO on June 4 and San Francisco, CA on June 25.
Leake will also join a round table panel discussion entitled, “Big Brands, Big Plans” in Houston, TX; Austin, TX; Denver, CO, as well as Chicago, IL on May 27. Leaders of the world’s top brands will give the inside scoop on how leading brands are driving success through social media, SEO, testing, and how you can apply these same principles to your own initiatives.
To receive an exclusive 20 percent off registration for any city on the Online Marketing Summit tour, use discount code Apogee20.
MarketingProfs Business-to-Business Forum, June 8-9, 2009:
Participating in the MarketingProfs Business-to-Business Forum in Boston, MA, Apogee Search CEO Bill Leake and Manager of Website Effectiveness Consulting Alissa Ruehl will offer their knowledge and advice in lab and therapy sessions. On June 9 at 11:00 am, Ruehl will present a hot seat lab on “Web Usability.” During this hot seat lab, three attendees will have their websites’ usability evaluated in front of a live audience. You will experience the sites the way the customers and prospects do in order to see what works and what does not work. Ruehl will also discuss how the site’s usability can be improved to create a better site experience.
Then at 3:30 pm on June 9, Ruehl and Leake will facilitate free One-On-One Therapy sessions. Ruehl will give expert advice in the Web Usability One-On-One session, and Leake will consult in the SEO One-On-One session. Take advantage of these invaluable 20 minute individual sessions offered by our experts. They will provide problem-solving advice and critique your current marketing efforts. Sign up on site when you pick up your badge.
To receive an exclusive $200 off registration courtesy of Apogee Search, use discount code ESPK7.
Internet Retailer Exhibition and Conference, June 15-18, 2009:
To round out the summer speaking tour, Leake will present a workshop at the Internet Retailer Exhibition and Conference in Boston, MA. On June 15 at 8:30 am, Leake will discuss “The Latest Info That All Retailers Need to Know About Search Engines.” This session will provide tips for retailers on how they can keep up with the changes with search engines, providing guidance on how to know when changes have occurred, how to deduce what those changes were and then how to adjust campaigns to take the new reality into account. In addition, the session will explain what is and is not searchable and how the search engines are evolving their ability to find and index rich content, once thought impervious to spiders.
Register today for Internet Retailer and save 20 percent off registration courtesy of Apogee Search with discount code IRCETM02.
About Apogee Search:
Since its inception in 2001, Apogee Search has rapidly grown to become one of the 20 largest search engine marketing firms in the world. Founded by early Internet pioneers and McKinsey & Co. alumni, Apogee focuses on a variety of proven online marketing methods that include paid search, natural search, and other ROI-driven online marketing channels. All of Apogee Search's solutions are designed to drive qualified, targeted visitors to B2B and B2C websites for more leads, customers, revenues and profits. To learn more, visit www.apogee-search.com.
