Pay Per Call Management FAQ
- What is Pay Per Call?
- Where will my Pay Per Call ad appear?
- Are there any phone charges?
- How does Pay Per Call differ from Paid Search Advertising?
- Do you provide the Pay Per Call system itself?
1. What is Pay Per Call?
Pay Per Call is an advertising service that connects online-search consumers with your business by phone. You don't need a website to participate because Pay Per Call ads which appear in prominent online search engine results and directories, drive business directly to your phone.
2. Where will my Pay Per Call ad appear?
Your ads will appear across a number of prominent web portals including America Online, SuperPages, and Miva.
3. Are there any phone charges?
No, the Pay Per Call service provider pays any phone charges, local or long distance. However, if the call is forwarded to a mobile phone, you may incur airtime charges, depending upon your cellular plan.
4. How does Pay Per Call differ from Paid Search Advertising?
Pay Per Call differs from click-based advertising because it uses a phone call as the billable event, rather than a click.
5. Do you provide the Pay Per Call system itself?
No, we use existing systems from Google, Ingenio and Verizon. Apogee Results is the leader at managing Pay Per Call advertising to maximize a company's return on investment.
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