Search Engine Optimization (SEO) Glossary

Click Through Rate:

The number of website visitors to a website divided by the number of potential visitors, expressed as a percentage. Generally calculated in connection to a particular advertisement or keyword. For instance, if 10,352 people view an advertisement, and 268 click on it, the click through rate is 2.59%.

Often abbreviated as CTR.








Return to the Apogee Results Glossary

All trademarks are the property of their respective owners. Please send comments or suggestions to blog@apogeeresults.com


Get Your Free Consultation
 

MONTHLY EMAIL NEWSLETTER

Sign up for the Apogee Results Marketing Brief

Learn about Apogee, industry news and events, and more!

Please enter your email address:


Email: 
 

"Apogee Search has worked wonders for our Search Engine Optimization and Pay Per Click campaigns. Their expertise and professionalism has resulted in significant cost savings and improvement in the quantity and quality of leads."