Continuing our series on Google AdWords API Data Consistency, we repeated yesterday’s test this morning, this time with a B2C lead generation client (hereafter Client B). Unfortunately, the results from this test were infinitely worse.

Fortunately, the results were still pretty darn good:

All the stats had settled out completely by 3am, and were quite close to actuals by 2am. Impressive.

This entry was posted on Wednesday, August 8th, 2007 at 11:27 am by admin and is filed under Google, Metrics, Paid Search (PPC), SEM Tests, SEM Tools. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.