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Experian Reportedly Grabbing PriceGrabber

MarketingVOX
I suspect this will provide more benefit to PriceGrabber than to Experian. The strength of Experian’s suite of properties might be enough to turn PriceGrabber into one of the top players, however. In my opinion, they are currently quite a ways back from the top two players, Froogle and Shopping.com.

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This entry was posted on Wednesday, December 7th, 2005 at 10:18 am by admin and is filed under Price Comparison. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Experian Reportedly Grabbing PriceGrabber”

  1. ReveNews - David Lewis Says:
    December 14th, 2005 at 11:38 am

    A Match Made at Revenews?

    It’s official! Experian has acquired PriceGrabber. The price tag was $485 million. It makes sense. Experian is about lead generation. PriceGrabber is really a lead gen engine for merchants with a shopping comparion UI. Here was my prediction last June…

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