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Archive for August, 2008

IE8 to Provide Private Browsing

Friday, August 29th, 2008

The latest version of Microsoft’s Internet Explorer 8 (IE8) allows users to leave no Internet footprints behind while surfing the Web. Still in beta testing, InPrivateBrowsing is a new feature which does not record sites in a browser’s history and also prevents the collection of Internet files and cookies.
Even though the latest version of [...]

New Functionality in Google Puts More “M” in Natural SEM

Wednesday, August 27th, 2008

Google is testing the functionality of allowing users to re-sort search engine rankings by simply moving a result up or down the page. If we assume this data to be used in future approaches to ranking pages based on their relevancy to a keyword, we find ourselves treading into the territory of active learning. [...]

Disappearing Search Results Add to Chinese Gymnast Controversy

Tuesday, August 26th, 2008

Recent controversy has been swirling over the real age of China’s Gold-Medal gymnast He Kexin, who edged out U.S. gymnast Nastia Liuken for the gold medal in the un-even bars.
The youngest age for women to compete in the Olympics is 16-years-old, but several Internet sites, news reports, and even former U.S. womens gymnastics coach [...]

The Scientific Value of Paid Link Submission

Tuesday, August 26th, 2008

In SEO, there is (and will most likely always be) an ongoing debate on the ethics surrounding paid inclusion in web directories. There are a number of fair reservations a company looking into optimization may have regarding this standard practice in the search engine optimization space, but there are also generally very fair replies [...]

Analytics Tool for Google AdSense?

Monday, August 25th, 2008

SEOland.com is reporting that blogger Amit Argarwal discovered that Google Analytics will be adding Google AdSense data to the Web Analytics package in the near future. Amit was able to take screenshots of the Adsense reports before they were removed from Googlecache.com.
The following features that will be offered are:

The exact number of times [...]

Local Search Marketing Company Ranked no. 368 in Inc. 500 2008 List

Friday, August 22nd, 2008

On Wednesday, August 20, Inc. 500 ranked Apogee Search as no. 368 on its 27th annual Inc. 500 list of the fastest-growing private companies in the U.S.
Apogee experienced an impressive three-year sales growth of 809.5%, and ranks no. 9 in the top 50 Austin/Round Rock, TX based businesses. Apogee also ranks no. 29 out [...]

New Website Effectiveness Consulting Receives Media Attention

Wednesday, August 20th, 2008

Apogee Search launched their new Website Effectiveness Consulting portfolio of services on Tuesday, August 19th and national media outlets have taken notice. Reuters, TMCnet.com, and International Business Times are among several news and news related sites to report on Apogee’s new offerings.
The official Apogee Website Effectiveness press release was released on MarketWire.com. The press [...]

Yahoo! and Google Unveil Excerpts of Controversial Ad Agreement

Thursday, August 14th, 2008

Last Friday, Yahoo! released sections of their controversial ad agreement with Google to the public. The agreement was part of Yahoo!’s quarterly financial statement which was filed with the Securities and Exchange Commission.
Several pages of the agreement have been redacted, including sections of how the deal between the two Internet companies will work. They’ve [...]

Search is Core Behavior Online, Second Only to Email

Friday, August 8th, 2008

In terms of daily online activities, search is second only to emailing. Nearly half of users (49 percent) use a search engine to find what they are looking for on a daily basis, according to a study conducted by Pew Internet & American Life Project. The number of people who search has grown [...]

Big Improvements to Google Content Network

Thursday, August 7th, 2008

Google announced some key enhancements to their content network today. Google formally acquired DoubleClick back in March of this year, and when they did so, Google promised to use this new venture to help “empower agencies, advertisers and publishers to collaborate more efficiently and effectively, and provide a better experience for [their] users.” These new [...]