In it’s endless quest to stay ahead of Yahoo (who seems to mimic their every move), Google has announced preferred cost bidding. This system allows an advertiser to set an average that her or she wishes to pay per click, rather than a maximum.
While I’m all for more being given more control in advertising management, [...]

The Associated Press has an article on Google AdWords related to the Virginia Tech shooting, and they reveal how little they know about how AdWords works. In the article, they say:
“The New York Times and The Washington Post, for example, bought keyword ads that put their coverage into the prominent ‘’sponsored links” atop the Google [...]

SEOmoz:
Rand has released the results of version 2.0 of his search engine ranking factor survey. The number of people inputing opinions has increased, but the focus has been limited to Google (rather than trying to address a number of search engines).
Once again, the title tag tops the list, although they thoughtfully added the fact that [...]